Patrick Nielsen Hayden has a longer description of the history of mass-market and returns and whatnot in this old SFWA Bulletin interview.
Not only does he address mass-market returns, but he covers a lot of other ground as well -- the article is copyright 2001, but it's still relevant, and everyone should go and read it.
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Date: 2004-09-13 10:02 pm (UTC)Not only does he address mass-market returns, but he covers a lot of other ground as well -- the article is copyright 2001, but it's still relevant, and everyone should go and read it.