Neither Steven Brust nor Lawrence Watt-Evans was posting to the FidoNET SF echo to sell books. They were there because it was a nice online place to hang out and talk SF with like-minded folks, some (but not all) of whom were other authors.
They wrote interestingly enough for me to check out their books. Not a direct sales bump, since there's this thing called a "library"...but I liked what I read, and bought a few, and on from there.
As you say, the goal of the blog/online presence can't be to sell books, because that won't work; the goal has to be the online presence for its own sake, and maybe there will be books sold.
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branchandroot
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Date: 2008-02-23 05:13 pm (UTC)Neither Steven Brust nor Lawrence Watt-Evans was posting to the FidoNET SF echo to sell books. They were there because it was a nice online place to hang out and talk SF with like-minded folks, some (but not all) of whom were other authors.
They wrote interestingly enough for me to check out their books. Not a direct sales bump, since there's this thing called a "library"...but I liked what I read, and bought a few, and on from there.
As you say, the goal of the blog/online presence can't be to sell books, because that won't work; the goal has to be the online presence for its own sake, and maybe there will be books sold.