It's largely for nonfiction - we only do a smattering of fiction and poetry. Obviously this makes the marketing effort a little different than for fiction. Nonfiction tends to be more publicity driven, which is something my press is particularly good at doing. And yes, it is trade paperback and hardcover; we've never done any mass market that I'm aware of. (Reps and stores have actually been asking us to do more trade paperback originals, which always becomes a point of contention.)
no subject
Date: 2004-08-03 04:35 am (UTC)